University Recreation
Print Design, Social Media
University Recreation needed help strengthening their campus presence, especially during orientation events and boosting student engagement with intramural sports. While their core brand was established, they lacked bold, exciting materials that matched the energy of their offerings. I developed a fresh and high-energy visual system to reflect the enthusiasm and team spirit of intramurals, designing vibrant graphics for social media, flyers, and digital signage. For broader campus outreach, I created recruitment materials including t-shirts and branded tents to support in-person events and increase visibility among new students.